The B2B e-commerce platform is launched for the sale of electronics products to retailers in the sector
Melchioni Electronics was founded in 1971 within the Melchioni Group, a long-standing presence in the electronics sales sector, and quickly became a leading distributor in Europe in the electronics market, distinguishing itself for the reliability and quality of the solutions produced.
Today, Melchioni Electronics supports companies in selecting and adopting the most effective and cutting-edge technologies. It has a portfolio of thousands of products, 3200 active customers, and a global business of 200 million.
Solution and Strategies
• Design UX/UI
• Adobe commerce
• Seo/Sem
The focus of the project was the launch of a new B2B e-commerce platform for the sale of electronic products to retailers in the sector.
The new site was built on the same Adobe Commerce platform, which was already used for the Melchioni Ready B2B e-commerce. It features a simple and effective UX/UI, accessible from both desktop and mobile, as requested by the client.
The new e-commerce platform has been integrated with Akeneo PIM for product catalogue management, with Algolia search engine for managing researches, product catalogues, and filters and with Alyante management system for processing orders, price lists, and customer data.
