{"id":17314,"date":"2023-06-12T09:51:00","date_gmt":"2023-06-12T07:51:00","guid":{"rendered":"https:\/\/www.adiacent.com\/?post_type=work&#038;p=17314"},"modified":"2024-02-27T10:24:06","modified_gmt":"2024-02-27T09:24:06","slug":"monnalisa","status":"publish","type":"work","link":"https:\/\/www.adiacent.com\/en\/work\/monnalisa\/","title":{"rendered":"Monnalisa"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"17314\" class=\"elementor elementor-17314 elementor-13886\" data-elementor-post-type=\"work\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c78fa2 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"7c78fa2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6745053 e-con-full e-flex e-con e-child\" data-id=\"6745053\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79bd06c elementor-widget elementor-widget-heading\" data-id=\"79bd06c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">From the Magic Mirror to the Style Office App, digital innovation at the service of the historic children's fashion brand<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b61a5f5 elementor-widget elementor-widget-text-editor\" data-id=\"b61a5f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Monnalisa, founded in Arezzo in 1968, is a <strong>historic Italian brand<\/strong> for children and teenagers that made quality and creativity their trademark. The company produces, designs, and distributes high-end childrenswear for ages 0-16 under its own brand through various distribution channels (mono-brand, wholesale, e-commerce). Today, Monnalisa distributes its own brand lines in <strong>over 60 countries<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9aebc8a e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"9aebc8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-533ef4f elementor-widget elementor-widget-text-editor\" data-id=\"533ef4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><small>Solution and Strategies<\/small><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-727d6f7 elementor-widget elementor-widget-text-editor\" data-id=\"727d6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00b7 Magic Mirror<br \/>\u00b7 Motion \u2013 Tracking Technology<br \/>\u00b7 Sales Assistant Support<br \/>\u00b7 App Ufficio Stile<br \/>\u00b7 App Collection<br \/>\u00b7 Gamification<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c0f2d8c e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"c0f2d8c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e9bc0ac elementor-widget elementor-widget-image\" data-id=\"e9bc0ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1600\" height=\"1068\" src=\"https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-2.jpg\" class=\"attachment-full size-full wp-image-13956\" alt=\"\" srcset=\"https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-2.jpg 1600w, https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-2-450x300.jpg 450w, https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-2-1024x684.jpg 1024w, https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-2-768x513.jpg 768w, https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-2-1536x1025.jpg 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c2c0ed8 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"c2c0ed8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-08421c2 elementor-widget elementor-widget-text-editor\" data-id=\"08421c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The focus of the project was the creation of a tailor-made journey that best expressed the essence of Monnalisa by building engaging experiences. Starting with the <strong>Magic Mirror<\/strong> installed in the boutique on Via della Spiga in Milan, featuring a touch-sensitive screen and <strong>motion-tracking technology<\/strong>, allowing store customers to interact in an engaging way with <strong>augmented reality effects<\/strong>. An innovative tool that also facilitates the work of Sales Assistants in the store through the interactive lookbook navigation function.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30cce7a e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"30cce7a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4782337 elementor-widget elementor-widget-image\" data-id=\"4782337\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1056\" src=\"https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-3-1.jpg\" class=\"attachment-full size-full wp-image-13967\" alt=\"\" srcset=\"https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-3-1.jpg 1600w, https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-3-1-450x297.jpg 450w, https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-3-1-1024x676.jpg 1024w, https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-3-1-768x507.jpg 768w, https:\/\/www.adiacent.com\/wp-content\/uploads\/2023\/06\/Monnalisa-3-1-1536x1014.jpg 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bb00fe1 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"bb00fe1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-476220d elementor-widget elementor-widget-text-editor\" data-id=\"476220d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For the Office Style of Monnalisa, we developed an <strong>Enterprise App<\/strong> that supports and makes more efficient the activities in the office through the precise centralization of information and <strong>increased control over business processes<\/strong>. Look-App, created in synergy with the creative team of Monnalisa, is instead the App designed for end customers. They can explore collections, discover all the brand news, and, thanks to a <strong>gamification process<\/strong>, have fun with the Photobooth that makes the shopping experience even more magical.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ba220dc elementor-hidden-desktop elementor-hidden-laptop e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"ba220dc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7415211 e-con-full e-flex e-con e-child\" data-id=\"7415211\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a1b5cf elementor-widget elementor-widget-text-editor\" data-id=\"5a1b5cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><small>Solution and Strategies<\/small><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3671683 elementor-widget elementor-widget-text-editor\" data-id=\"3671683\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00b7 Magic Mirror<br \/>\u00b7 Motion \u2013 Tracking Technology<br \/>\u00b7 Sales Assistant Support<br \/>\u00b7 App Ufficio Stile<br \/>\u00b7 App Collection<br \/>\u00b7 Gamification<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The in-store experience becomes engaging thanks to 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